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10 03, 2017

10 Things to Consider When Localising Your Website for a New Market

By |March 10th, 2017|E-commerce strategy, International e-commerce|

If you’re committed to reaching customers in a new market and making sure your brand resonates with them, it’s crucial that you give them a truly customised experience. Simply translating your content into my language doesn’t show me that you ‘get’ me, and failing to recognise my local preferences (whether it’s how I prefer to […]

10 09, 2016

How Online Marketplaces Can Help Your Brand Grow Internationally

By |September 10th, 2016|E-commerce strategy, International e-commerce|

As a Senior Marketing Manager at Amazon UK, I saw firsthand the scale and speed at which UK companies can grow overseas by selling on an established marketplace.

Online marketplaces have been at the centre of the explosive growth in e-commerce around the globe in the last 10 years. It has been predicted that by […]

10 09, 2016

Top 10 Ecommerce Markets in the World

By |September 10th, 2016|Uncategorised|

Are you looking for new ecommerce markets for your business? This list – from Remarkety – shows the top 10 ecommerce markets in the world. How many of these countries are you currently selling to?

Talk to us about how to find new ecommerce markets for your products using low cost, low risk market entry […]

10 09, 2015

Understanding VAT Rules for Selling Cross-Border E-commerce

By |September 10th, 2015|International e-commerce|

Every day, we speak to small businesses who are just beginning to sell to international customers through e-commerce, or who are looking to expand their cross-border trade, and one of the most common problems they mention is handling VAT for international orders. From if and what to charge international shoppers, to confusion around the administration […]

15 08, 2015

Affiliate Marketing

By |August 15th, 2015|Affiliate marketing, Digital marketing|

What is Affiliate Marketing and Why Should You Care?

  • An affiliate network is an ideal partner for online retailers
  • A virtual sales team, paid on a commission basis
  • Cost-per-sale model = increased profitability and ROI
  • Retailer pays the affiliate a commission on each sale
  • Drives traffic to the retailers website to increase sales
  • Increases awareness and brand visibility
  • Improves search engine ranking […]
4 08, 2015

Email Marketing Basics

By |August 4th, 2015|Digital marketing, Email marketing|

Email is one of the most effective and cost-efficicent ways for businesses to stay in touch with their customers and reach new audiences, with 90% of consumers checking their email every day. 66% of consumers have made a purchase online as a result of an email marketing message.

Email Marketing Services:

  • Constant Contact
  • Campaign Monitor
  • iContact
  • MailChimp
  • Pinpointe
  • Pure360

Things to consider when […]

25 07, 2015

Finding New Business on Global E-Marketplaces

By |July 25th, 2015|E-commerce strategy, International e-commerce|

It is predicted that by 2020, 40% of all global business to consumer e-commerce sales will take place on e-marketplaces. In China and other growing markets, up to 90% of online transactions already take place on marketplaces as opposed to individual brand or retailer websites. Besides Amazon and eBay, which we’re all familiar […]

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